Augmented reality is about to radically enhance how we experience our lives. ARROUND is leading the race into this brave new world by developing a consumer app for the mass market, a dedicated portal for advertisers and an SDK and API for developers. Advertisers get a fresh new way to engage their audience, users have a captivating digital environment to explore, and AR developers gain access to a huge market for their software and hardware. ARROUND is a complete ecosystem that unites consumers, advertisers and AR developers on a single platform.